A practical training session on what’s actually changing with AI and SEO – and how to adapt now.
The world of AI and search is confusing. Between new tools, acronyms, and agency services already promising results, it’s hard to separate hype from reality.
For in-house e-commerce teams, the real need isn’t another AI tool or service. It’s a better understanding of how AI is actually impacting search, and how to apply that knowledge to protect and grow your visibility, traffic, and sales.
Our training sessions have been designed to give your in-house team clarity, confidence, and actionable insight.
Double your value:
Request a free AI SEO Risks & Rewards Report for your business, and we’ll share the findings during the session, using real examples for your brand and competitors.
Who is this for?
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In-house e-commerce marketing teams
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Head of Digitals / Digital Marketing Managers
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Product and content teams
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Anyone responsible for ensuring your brand is visible across search platforms
What will you learn?
The fundamentals of SEO haven’t disappeared, but AI is changing how websites and brands are discovered, summarised, and trusted.
In a jam-packed 2-hour session, we’ll cover in detail:
1. What AI is really changing in search
2. What AI rewards and doesn’t
3. What to consider for AI Overviews and summaries
4. How to create content that survives AI summarisation
5. How to measure performance as metrics shift
6. Where to focus your efforts in 2026
This isn’t a generic webinar to join during your lunch break – your team will receive a focused, actionable workshop tailored to your business.
