The W.T.F. Audit
From £3,000+
Your SEO agency tells you to double down on SEO. Your paid specialists insist they’re the silver bullet to success. Everyone has their own interests at heart, and it’s your strategy that gets pulled in a dozen different directions.
The W.T.F. Audit is a 3-week process to uncover exactly what’s working (and not). Our specialists look under the hood of your strategy and channels, then brief you on how each channel is really performing, the areas you need to address and where the opportunities for revenue growth are hiding. You walk away with a clear, actionable roadmap to take to your team and board. No channel to protect, no hidden agenda.
Typical Duration
3 weeks
Channels
Tailored to your needs
Deliverables
Findings, report and roadmap
Format
Online or In-Person
FAQs
Why can't our current agencies help with this?
Whilst your current partners may have the knowledge to do this, each of them will be biased towards their own priorities and channels. That bias affects how valid the results are.
What if we already have a marketing strategy in place?
That’s great, and to be expected. We can take a look at it as part of the audit, either validating it with what we find, or helping you improve it. Either way you’ll end up with more confidence.
Why can't we just do this ourselves in-house?
Two reasons. Firstly, it takes a lot of time and skills that most in-house marketing teams simply don’t have. Secondly, you’ll still have your own biases and self-preservation instincts that kick in. You’re only human!
How can we justify the budget for this audit?
In the majority of cases, the insights we share will either save you or make you far more money than the cost of the audit. To put it another way, it’s a small price to pay for certainty and direction.
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